Behind the AW18 Campaign

Delve deeper into the AW18 campaign, with an exclusive look behind the scenes.

Shot by acclaimed fashion photographer Victor Demarchelier, born and raised in New York, Victor’s work has appeared in Vogue, Harper’s Bazaar, Interview, Numero and V. Inspired by the Scottish Highlands and rugged terrains the AW18 campaign aimed to showcase the quality and British essence that marks Aquascutum as one of the leading heritage brands. Focusing on rediscovering and remembering the craftsmanship, techniques and fabrics from a bygone era. The new collection combines timeless techniques and iconic craftsmanship with modern shapes.

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